How to Prepare for a Meeting With a Social Media Agency

So, you saw this super cool social media ad online. It’s pretty obvious they know their stuff. You check out their website: their content is clear, entertaining, and they seem like the dream social media partner. They say all the things you want to hear and the next thing you know, a meeting is already set up! The only problem is, you don’t know anything about social media marketing. Here’s a little bit of a crash course for you so you don’t get caught up with all the big social media agency jargons.

Let’s get down with the basics

Sure, you know what social media is. You’re not ancient. You have a Facebook profile, an Instagram account, a Youtube account, and other social media apps. That’s great because the important thing is, you know how these things work for consumers: your target audience. But as a business owner, you need to keep up with the big boys and start learning about social media advertising.

 

 

What is Social Media Marketing?

There’s more to social media marketing than just creating a social media profile for your brand. Just like in any form of advertising, you need to know how to communicate with your customers and stand out from your competitors.

Social Media Marketing involves creativity to publish an engaging post to catch the attention of the public. It can be in the form of a video, picture, or shared content. With the emergence of new social media features, there are tons of ways to get your message out there to your target audience. To help you decide on which content suits your audience best, you did the right thing of partnering with a social media agency to put your company on the right track during the first stages.

Things to prepare before the big meeting

Don’t be scared. Most social media companies have encountered individuals who may not know much about social media marketing strategies. Besides, it is their job to fill you in with the details and apply the right strategies for a successful campaign. But, as a business owner, you also need to be knowledgeable about the actions they are taking to boost your brand. It doesn’t have to be specific, the basics will do.

Laying down the facts

Here are some questions they would ask during the big day. To have a fruitful meeting, it would help a lot and expedite the brainstorming process if you have these on your notes. It will also help the agency to make the best solutions for your budding brand.

Who is your target audience

Determining your audience does not only help you with your social media strategies. This will improve your content, your campaigns, and your overall strategy. Here are a few questions you need to ask yourself in order to determine who your target audience is.

• Age
• Gender (if applicable)
• Occupation
• Likes and dislikes
• Interests and hobbies
• Which social media platform are they using the most

What’s your differentiator

It’s hard to rise above the competition today which is why you need to set what makes you different. Now that every business is on social media, you need to be able to create something that stands out and cascade it on your social media content. Some questions to help you identify your unique selling point are:

• What makes your service/product different from your competition?
• What makes your brand unique?
• Why would your customers choose you over other brands that sell the same product/service?

What do you need from your chosen social media agency

Have you done any social media efforts in the past? Are there existing social media platforms of your brand? You need to tell the agency about this for them to get a grasp on what social media efforts should be continued or discontinued.

Knowing what you want to achieve

When creating a social media profile, you cannot just post content and hope that your audience engages with every single one of it. You need to have a clear objective of what you want to achieve on a certain campaign. Be aware of the role of social media on your brand. Here are some functions brands are using social media for:

• Talent sourcing
• Acquiring leads
• Brand awareness
• Sales

Trust your agency but do not be afraid to bring new things on the table

Hiring a social media agency can be a lot of help especially if you have piles of work already on your plate. It’s efficient to leave social media marketing to experts where you can get the ideal return on investment and not struggle with experiments. It is important that you do not restrict the creativity of your agency but it also doesn’t hurt to suggest ideas which you think might work for you.

Interested in boosting your social media presence? Talk to us today and let’s discuss how we can help you.

Blog Resource: https://hopla.online/blog/how-to-prepare-for-a-meeting-with-a-social-media-agency/

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Best Work-From-Home Companies for 2020

There’s no doubt about it—outsourcing is an effective way to make business operations more affordable. And you’ve probably already heard about the advantages of partnering with work from home companies over hiring individual freelancers. When you work with a managed outsourcing company, you enjoy all the benefits of outsourcing to freelancers, but with added perks. These include full-service remote employee recruitment and management. You are also assured that the remote staff designated for your requirement were carefully and thoroughly screened.

1. Top-Quality Workforce

The main point of outsourcing is finding the best people to perform tasks crucial to business growth. Naturally, you’d want to make sure that the outsourcing company has the right employees to deploy. Aside from the subject matter expertise and industry experience, the workers should also exhibit commitment and professionalism.

Here at HOPLA, we take charge from headhunting to management. We’re not like any other work from home sites, as we find and hire casual employees. Our staff does not simply sign up and take projects and tasks. They go through a combination of skills-specific tests and interviews that allow us to gauge their capabilities and work attitude.

2. Excellent Corporate Communications

Work from home companies that provide outsourcing services through HOPLA Online should have a clear understanding of corporate communication. Aside from knowing your business requirements, your outsourcing partner must be able to communicate with you and your office-based team. This ensures proper and adequate coordination between your in-house and working from home teams.

HOPLA believes that communication is a vital element in every business. This is why we start developing relationships with our partner clients by talking to them and studying their requirements. We recommend the best remote employment and outsourcing solutions. We then connect businesses with our remote staff who earn money online doing what they love to do.

3. Outstanding and Secure Infrastructure

Outsourcing depends a lot on technology—from online conferencing tools to more high capacity cloud storage and everything in between. An outsourcing company should also assure the security of the technology, tools, and networks used. Remember that valuable and confidential business information and data will be stored, coursed, and transferred through those networks and programs.

When you build your remote team with HOPLA, you can rest assured that all the tools we use for productivity tracking, payroll, communication, management, and other processes, are highly secured. We value your privacy and we know how important confidentiality is.

4. Competitive Pricing and Cost

The prices of services are an important deciding factor when outsourcing businesses processes and tasks. After all, you’re probably planning to outsource to cut on operational costs in the first place. Outsourcing costs have become more competitive as more companies enter the arena. But you shouldn’t be too quick to choose the cheapest proposals. It’s important to weigh the benefits of partnering with a certain company while considering the pricing schemes. It’s possible to pay a premium on one outsourcing company’s services, but recoup your investment in no time due to the quality of their services and workforce. HOPLA specialized in building remote teams in varying niches. Many of our experienced and skilled staff are from low-cost regions but are also spread-out all-over EU and the US. By fine-tuning sourcing, recruitment, and management processes, we are able to provide cost-effective solutions for businesses looking to work with excellent work from home companies.

Whether you are a business owner or executive in need of an outsourcing company or a skilled employee looking for ways how to make money online, we can help you out. To learn more about the benefits of partnering with HOPLA, get in touch with us today!

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Convert Leads to Customers Quick with Remote Copywriting Jobs

In today’s technologically-driven world, there is no such thing as impossible when it comes to running a business. However, this also means the competition on bringing attention to your content is getting tougher by the minute. Thanks to the discovery of remote working culture, freelancing, and remote copywriting jobs, business owners, now, have easy access to a vast pool of creative talent online. Small to big businesses are taking advantage of this huge trend and we just know the reasons why.

Have someone write long-form infographics

With the attention span of today’s generation getting shorter and shorter, you need to be more creative with the content you are putting out. Having informative infographics for example. This material is mostly used by brands who want to inform their audience in a fun way. Infographics are persuasive and eye-catching so they work best if you want to educate your audience about how your business works. Delegating remote copywriting jobs for infographics can make a lot of difference for your online content.

A good example of an informative infographic is the one from Urban Fonts.

Source: urbanfonts.com

This website targets designers who are looking for unique fonts for their projects. This infographic is a great assistive tool especially for beginners who need to know the difference in the fonts that they use. The infographics include a perfectly concise definition of serif and sans serif. The copy is perfectly written with meaty information without using long-form content.

Create engaging Social Media Content

When you think about writing jobs, the first thing that comes to mind is creating blogs, press releases, and mostly, long-form content. However, this is not always the case. You can post content writing jobs and assign copywriters to write engaging content on your social media pages. This ensures that your online community stays active.

One great example of a brand that uses highly-engaging content is Chubbies. This clothing company does not only sell swimsuits, but they also provide humorous content for their audience. Just browsing through their twitter account makes you want to stay tuned for more funny memes and actually purchase their merch! They use funny memes, posts fun internal videos of their employees, and amazingly joins current trending news. Their social media copywriter seems like he’s having so much fun at his job as well! Here are just some of the funniest tweets.

They make funny videos inside Chubbies!

Chubbies

✔@Chubbies

Fact: Talk to text is way more efficient

81

5:49 AM - Apr 8, 2019

Twitter Ads info and privacy

19 people are talking about this

Even superstar Shaquille O‘Neal wants to join the fun!

Chubbies

✔@Chubbies

Yes, we can make a matching flamingo thing for @SHAQ.

158

9:12 PM - Apr 5, 2019

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See Chubbies's other Tweets

Does anybody know the answer?

Chubbies

✔@Chubbies

what’s the difference between a rat tail and a low pony? Asking for myself

32

12:32 AM - Apr 5, 2019

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See Chubbies's other Tweets

Produce Quality Blogs with Kick-ass Headlines

If you have a good understanding of the customer journey, you know that one of the greatest technique in catching cold leads is creating awesome content with a killer headline. You should also know that in creating a blog post, you should have the correct information and have meaty content to inform users coming into your website. By doing this, you will allow your audience to know more about your product and service while educating them about relevant matters.

One of the best websites when it comes to creating attention-grabbing content is cupofjo.com. A Cup of Jo is a website for travelers, moms, business owners who want to be in the loop with trends and want to discover new things.

Source: cupofjo.com

Disseminate a promotional poster that converts

If you want to catch attention and rise among the crowd of brands online, you need to get creative with your visuals and copy. You need to bring out your best copywriters to make the most kick-ass promotional posters for your brands. Below are only some of the creative posters done by awesome copywriters who are acing their copywriting skills.

Air Asia’s copywriter sure is brave.

Source: tastythailand.com

Ricola’s also done some pretty neat job!

Source: trendhunter.com

Save Time, Effort, and Money with Remote Copywriting Jobs

Surely you have considered the option of hiring a team through in-house content writing jobs. However, this is not ideal for startup businesses with a tight budget because of the expenses you have to deal with. You’d have to rent an office, take care of your employee’s tax dues and benefits. With the emergence of online writing jobs and paid management tools, businesses are now able to handle remote teams online and still able to keep an eye on their company.

If you’re looking for a better way to drive sales using content and organic page views, hiring online content writers will surely do the trick for you. Here at HOPLA, we do not just hire competent writers. We make sure we source talents who are fit for your line of business to create engaging and informative content. Contact us today and let’s talk about your cost-effective growth.

Blog source: https://hopla.online/blog/convert-leads-to-customers-quick-with-remote-copywriting-jobs/

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How HOPLA Employees Defy the Most Common Remote Work Challenges

If it’s your first time to outsource tasks to remote work, chances are there are a few reservations lingering in your mind. The first would be the ability of these work-from-home talents to handle your tasks and the projects you give them. The second would be their capacity to sustain their productivity and commitment to you in the long run.

These reservations are all well-founded as their pro-activeness, autonomy, and, ultimately, self-mastery will determine if they can keep on producing for you at maximum capacity for the long haul.

Now here’s the good news:  

HOPLA employees have been proven to satisfy our customer demands.  They deliver high-quality work punctually and reliably, and many of them have been working with us and our clients for a very long time. Based on the kind of alignment that has been happening, it is reasonable to forecast that this relationship will continue into the foreseeable future, making everyone happy.  

This blog will elaborate on the most common remote challenges, and how HOPLA employees have mastered them.

Overcoming Remote Work Dilemmas 

There is one good reason why HOPLA employees succeed in this field. Remote work is not for everyone. Many who have tried it at a certain time get discouraged, bail out, and move back to work in a brick-and-mortar institution.

HOPLA’s staff, which consists of a variety of specialists from content writing, graphic design, marketing, to virtual assistance, do not just survive in this fast-paced world, but they actually thrive. They take to this fascinating, dynamic work from home as naturally as duck does effortlessly to water. That’s because, at the onset when they first started, they became keenly aware of the challenges that they faced — and primed themselves to overcome them. They anticipated the challenges and conquered them.

There are three tough hurdles that everyone who does remote work faces, and this is how HOPLA employees handle them like a breeze. 

1.Communication

Communication is a challenge in the remote space because of the waiting game that can and does happen. Sometimes, both client and remote worker wait to contact each other for some time before proceeding on the work. This hurdle can create delays, but HOPLA’s remote workers do not succumb to this situation.

HOPLA employees have learned to surmount this difficulty by being pro-active. They have also been trained to have a zero tolerance policy as far as lack of clarity is concerned. Before they start on any project, they have to be clear to their objectives, considering what the client wants, deadlines, and other pertinent details that can influence project outcomes.

Picture this: as soon as they get the project brief, they contact the client and get his directives and action items. They take a lot of notes and then have the client recheck them to make sure they got everything accurately. Then, as the work progresses, they keep on checking with the client to make sure everything is up to speed. They are not afraid to ask questions or clarifications. Should the client take time to reply, they wait a maximum of 24 hours before following up. Unnecessary delays are not part of a HOPLA employee’s DNA.

2.Keeping track of progress

The next challenge that remote workers face is how to keep track of the projects and their many remote jobs.  Many of them work with several clients, and sometimes have a hard time focusing on individual calendars and delivery points.

Seeing the big picture

Unlike most of them, though, HOPLA  thrives in the remote work set up because its remote workers are focused. What differentiates us is a project manager who oversees all the remote work done by our employees. While clients have the liberty to manage their own projects, HOPLA has a remote project manager who keeps tabs on every staff, without stifling their independence and creativity. The project manager will send you regular reports to summarize the accomplishments of a certain period. He also advises you on how each staff member contributed to the project, and how much work still has to be done.

Finally, we do have software solutions like time-trackers that record the actual work hours that the remote worker spends on your project. Consequently, we can email the screenshots to show that they have been performing on time as agreed if needed.

3.Project management and deadlines

As a business owner, you’d always want to have the big picture. You can have an overview of what is happening to your project at any given time through the progress report and access to the planning tools we mentioned above. It also provides you a road plan of what to expect in each phase. The report lays out the following details:

• the tasks given to each remote worker
• the delivery time expected of him or her
• the resources needed to execute each phase
• major junctures such as deadlines

You will know when phase one of the project will end and when phase two will begin. You will have access to what will happen in any given day, week, or month.

Remote Work Star Players

HOPLA’s remote employees think both of the trees and the forest. They are keenly aware of their role in your business and that they need to be responsible about their deadlines. Yet, because of our project manager’s oversight, they also recognize that they are a part of a bigger organization — your’s — and they have to march in step accordingly with your plans. As individual soldiers, they will shine as they fulfill certain tasks. Yet, they continue to be part of a larger army that is involved in a major campaign. HOPLA employees may be individual star players in remote work, but they are excellent team players who recognize that the client interests come first.

If you have more questions as to how HOPLA can service your remote work needs, call us now, and find out how we differ from other work from home companies.

Blog source: https://hopla.online/blog/how-hopla-employees-conquer-the-most-common-remote-work-challenges/

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Unbelievable Jobs You Can Do Remotely

Jobs you can do remotely are redefining what it means to work as a professional. Working from home is now no longer exclusive to coding, marketing, or designing. Remote work has opened its doors to online jobs that not a lot of people thought can be done in their own living room. Moreover, remote work is continuously growing globally and is not seen slowing down anytime soon. It has been even touted as more than just a global trend. In 2018, as a matter of fact, remote work and workplace flexibility have been officially recognized as a global industry.

Catching up with jobs you can do remotely

Working remotely is a situation in which an employee works mainly from home and communicates with the company by email, telephone, and any other available technology. A lot of articles and studies have been done on the rise of remote jobs to understand the wonder around it. However, the subject of remote work is more than just people trying to get on the bandwagon.

The generous benefits of jobs you can do remotely continuously attract professionals around the world and who can blame them? It provides professionals agency to carry out work on a couch, deliver results at their own pace, and have more time for their family.

Online jobs indeed offer flexible work arrangements that enable professionals to balance their work and personal lives. It’s exciting how it’s gone beyond data entry jobs and successfully evolving into a scalable industry. A virtual assistant is more than just someone who can manage business emails while in a coffee shop. You too can be productive even if you’re already successful professionally.

Most employees start off small, for example, freelancing on small projects while building their network of clients. They do this on a part-time basis until they’ve established their practice and reputation and let it naturally become a full-time endeavour. So what are examples of online jobs you can also do anywhere except the office? Here are some examples:

Online Pharmacist

Online jobs for pharmacists are more than just entering orders into an online database and dispersal approvals. The jobs available for them can involve management, transfer, and analysis of prescription orders. They review dosage instructions and provide virtual patient care services. There are also pharmacists who work online as clinical research coordinators, wherein they help operations for clinical trials. Some online pharmacist jobs, in addition, involve consulting with physicians and healthcare professionals on recommendations they have for a patient.

Search Engine Evaluator

When Google doesn’t always get you the right answers, a search engine evaluator is one of the jobs you can do remotely. How? Follow a set of guidelines to analyze search results for relevancy and quality. You might be thinking, isn’t that done by a program or algorithm? Yes, it is! But there’s only so much that artificial intelligence can do. Search engines still need that human factor to interpret searches and predict results when the query contains unrelated words. A search engine evaluator helps give desired results.

Online Juror

Yes, you read that right. You can work as part of a jury virtually. Virtual jury research is a technique used by lawyers to prepare for a trial. Lawyers seek feedback on their case from jury consultants to help plan the case presentations. They usually develop a trial theme on audio or video presentation that an online juror can listen to and view. An online juror is like a product tester who reviews a lawyer’s case to help them determine the probability of the trial outcome.

Personal Historian

Moments and memories are important to your present as well as future generations of your family. A personal historian does personal and family history research and record keeping. Furthermore, the work mainly involves delving into personal histories through interviews about life stories and experiences. As a personal historian, you’ll be expected to chronicle moments to help people leave a legacy to future generations.

Online Teacher

One of the noblest of professions is also one of the amazing jobs you can do remotely. If you have that passion for building on knowledge and the future of an individual, this is the online job for you. The opportunity for online teachers is robust. You can be a math tutor, a teaching assistant, or an ESL instructor. As an online teacher, you need to prepare course materials, plan teaching methods over the phone or Skype, and grade your students.

Balancing Flexibility and Growth

It’s amazing how technology has made it possible for thousands to practice their profession in a virtual environment. Who would have thought that you can work from home and make real money with your expertise? If you are an expert in your field craving for the flexibility of an online job, start by choosing the right work from home company to partner with. We at HOPLA offers such an opportunity.

Jump on jobs you can do remotely and build remote teams with HOPLA. You can start small and HOPLA will help you keep pace with the times to grow your work from home company. Connect with us to learn more about how you can make a hefty profit by leveraging your expertise at home.

Blog source: https://hopla.online/blog/unbelievable-jobs-you-can-do-remotely/

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