How to Prepare for a Meeting With a Social Media Agency

So, you saw this super cool social media ad online. It’s pretty obvious they know their stuff. You check out their website: their content is clear, entertaining, and they seem like the dream social media partner. They say all the things you want to hear and the next thing you know, a meeting is already set up! The only problem is, you don’t know anything about social media marketing. Here’s a little bit of a crash course for you so you don’t get caught up with all the big social media agency jargons.

Let’s get down with the basics

Sure, you know what social media is. You’re not ancient. You have a Facebook profile, an Instagram account, a Youtube account, and other social media apps. That’s great because the important thing is, you know how these things work for consumers: your target audience. But as a business owner, you need to keep up with the big boys and start learning about social media advertising.

 

 

What is Social Media Marketing?

There’s more to social media marketing than just creating a social media profile for your brand. Just like in any form of advertising, you need to know how to communicate with your customers and stand out from your competitors.

Social Media Marketing involves creativity to publish an engaging post to catch the attention of the public. It can be in the form of a video, picture, or shared content. With the emergence of new social media features, there are tons of ways to get your message out there to your target audience. To help you decide on which content suits your audience best, you did the right thing of partnering with a social media agency to put your company on the right track during the first stages.

Things to prepare before the big meeting

Don’t be scared. Most social media companies have encountered individuals who may not know much about social media marketing strategies. Besides, it is their job to fill you in with the details and apply the right strategies for a successful campaign. But, as a business owner, you also need to be knowledgeable about the actions they are taking to boost your brand. It doesn’t have to be specific, the basics will do.

Laying down the facts

Here are some questions they would ask during the big day. To have a fruitful meeting, it would help a lot and expedite the brainstorming process if you have these on your notes. It will also help the agency to make the best solutions for your budding brand.

Who is your target audience

Determining your audience does not only help you with your social media strategies. This will improve your content, your campaigns, and your overall strategy. Here are a few questions you need to ask yourself in order to determine who your target audience is.

• Age
• Gender (if applicable)
• Occupation
• Likes and dislikes
• Interests and hobbies
• Which social media platform are they using the most

What’s your differentiator

It’s hard to rise above the competition today which is why you need to set what makes you different. Now that every business is on social media, you need to be able to create something that stands out and cascade it on your social media content. Some questions to help you identify your unique selling point are:

• What makes your service/product different from your competition?
• What makes your brand unique?
• Why would your customers choose you over other brands that sell the same product/service?

What do you need from your chosen social media agency

Have you done any social media efforts in the past? Are there existing social media platforms of your brand? You need to tell the agency about this for them to get a grasp on what social media efforts should be continued or discontinued.

Knowing what you want to achieve

When creating a social media profile, you cannot just post content and hope that your audience engages with every single one of it. You need to have a clear objective of what you want to achieve on a certain campaign. Be aware of the role of social media on your brand. Here are some functions brands are using social media for:

• Talent sourcing
• Acquiring leads
• Brand awareness
• Sales

Trust your agency but do not be afraid to bring new things on the table

Hiring a social media agency can be a lot of help especially if you have piles of work already on your plate. It’s efficient to leave social media marketing to experts where you can get the ideal return on investment and not struggle with experiments. It is important that you do not restrict the creativity of your agency but it also doesn’t hurt to suggest ideas which you think might work for you.

Interested in boosting your social media presence? Talk to us today and let’s discuss how we can help you.

Blog Resource: https://hopla.online/blog/how-to-prepare-for-a-meeting-with-a-social-media-agency/

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Best Work-From-Home Companies for 2020

There’s no doubt about it—outsourcing is an effective way to make business operations more affordable. And you’ve probably already heard about the advantages of partnering with work from home companies over hiring individual freelancers. When you work with a managed outsourcing company, you enjoy all the benefits of outsourcing to freelancers, but with added perks. These include full-service remote employee recruitment and management. You are also assured that the remote staff designated for your requirement were carefully and thoroughly screened.

1. Top-Quality Workforce

The main point of outsourcing is finding the best people to perform tasks crucial to business growth. Naturally, you’d want to make sure that the outsourcing company has the right employees to deploy. Aside from the subject matter expertise and industry experience, the workers should also exhibit commitment and professionalism.

Here at HOPLA, we take charge from headhunting to management. We’re not like any other work from home sites, as we find and hire casual employees. Our staff does not simply sign up and take projects and tasks. They go through a combination of skills-specific tests and interviews that allow us to gauge their capabilities and work attitude.

2. Excellent Corporate Communications

Work from home companies that provide outsourcing services through HOPLA Online should have a clear understanding of corporate communication. Aside from knowing your business requirements, your outsourcing partner must be able to communicate with you and your office-based team. This ensures proper and adequate coordination between your in-house and working from home teams.

HOPLA believes that communication is a vital element in every business. This is why we start developing relationships with our partner clients by talking to them and studying their requirements. We recommend the best remote employment and outsourcing solutions. We then connect businesses with our remote staff who earn money online doing what they love to do.

3. Outstanding and Secure Infrastructure

Outsourcing depends a lot on technology—from online conferencing tools to more high capacity cloud storage and everything in between. An outsourcing company should also assure the security of the technology, tools, and networks used. Remember that valuable and confidential business information and data will be stored, coursed, and transferred through those networks and programs.

When you build your remote team with HOPLA, you can rest assured that all the tools we use for productivity tracking, payroll, communication, management, and other processes, are highly secured. We value your privacy and we know how important confidentiality is.

4. Competitive Pricing and Cost

The prices of services are an important deciding factor when outsourcing businesses processes and tasks. After all, you’re probably planning to outsource to cut on operational costs in the first place. Outsourcing costs have become more competitive as more companies enter the arena. But you shouldn’t be too quick to choose the cheapest proposals. It’s important to weigh the benefits of partnering with a certain company while considering the pricing schemes. It’s possible to pay a premium on one outsourcing company’s services, but recoup your investment in no time due to the quality of their services and workforce. HOPLA specialized in building remote teams in varying niches. Many of our experienced and skilled staff are from low-cost regions but are also spread-out all-over EU and the US. By fine-tuning sourcing, recruitment, and management processes, we are able to provide cost-effective solutions for businesses looking to work with excellent work from home companies.

Whether you are a business owner or executive in need of an outsourcing company or a skilled employee looking for ways how to make money online, we can help you out. To learn more about the benefits of partnering with HOPLA, get in touch with us today!

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Know The 10 Benefits Of Managed Outsourcing Services

In the commercial world, technology and computers are increasingly being used for all kinds of business organizations. The needs may vary from one organization to another. The requirements may be regarding the maintenance of security across numerous devices to tackling of printer network. The problems are becoming complex day by day, and any number of issues may emerge on a given day. For most of the companies, it is not feasible to maintain an in house IT team. In such situations, outsourcing may be a practical approach.

Exploration of some benefits

Focus on the strong points of your business by opting for Managed Outsourcing Services by HOPLA Online to tackle network issues.

1.      Exercising control over IT costs

If you wonder whether such services can result in cost reduction, then the answer is in the affirmative. You will be surprised to see that the expenses relating to IT, on the whole, have become a lot more predictable. You can choose a package as per your budgetary constraint and make the payment on a monthly or annual basis. Get the best resources as per your requirements by going in for Managed Outsourcing Services.

2.      Lowering of labor costs

If you want to hire IT staff, then it can be an expensive affair. You will have to incur training costs too. Outsourcing will give you a scope to concentrate on human resources, especially in those areas you require. 

3.      Proper certification

You can avail of these specialized services to fill up the deficiency in your organization's needs. It is not a practical approach to make your employees develop new skills for just a single project. You will get access to a team of qualified individuals.

4.      Experience counts

Even if you make arrangements for the best of training for your in house experts, they will still lack experience in dealing with multiple issues. On the other hand, outsourced services are provided by experts who have adequate experience on multiple issues. 

5.      Tackling downtime

Due to the malfunctioning of computers or server failure, downtime issues may emerge. An in house team may fail to have adequate bandwidth to tackle downtime issues. On the other hand, the delegation of operations to the experts may help prevent downtime.

6.      Compliance requirement

Business organizations have to comply with the relevant standards issued by relevant authorities. Violation of such rules and regulations may result in the imposing of heavy fines and penalties. It may even cause a loss of reputation. Take the help of experts in handling data security regulations.

7.      Business focus

All managers have limited time at their disposal. Seek outsourced partners so that you can remain focused on the core operations of the business. 

8.      New technology

Your team may not have the expertise to handle new technology. If you go in for outsourced support, then you will not have to worry about your systems becoming obsolete. 

9.      Round the clock assistance

These services make use of remote monitoring technology for monitoring the system all day long. You will come to know about problems through real-time alerts and get a chance for rectification.

10.  Reliable support

A trustworthy partner by your side will help in the growth of your business. They will play a proactive role in the maintenance of a stable network.

Making a smart call

It would be best if you got involved in a detailed study using the online resources for getting to know about prominent names involved in providing networking functions. 

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Remote Work Guidelines for Growing Teams

It is only a matter of time before you, the business owner, will want to start your own virtual teams. Then you will want to learn how to manage them effectively. That means you will be crafting remote work guidelines for growing your teams. Remote work is now the norm, not the exception.

Know more: https://hopla.online/blog/remote-work-guidelines-for-growing-teams/

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Save Company Money by Outsourcing Live Chat Agents

Business owners will always want to save company money because that will enhance the financial bottom line. They also want to maintain a team of customer service agents who will keep their clients happy.  Happy clients are a reflection of a successful business. Good news for business owners: there is a way to fulfill these two objectives. Outsourcing live chat agents can save them serious company money while keeping their client base connected and engaged.

Team Customer Happiness

First, let’s understand what makes live chat agents important to the company’s customer relationship management. They are the front line of defense and they answer customer’s questions real time. Informed and available any time, they can defuse any dissatisfaction and win the customer over. Their use of live chat instead of voice calls can turn a problematic situation around. 

Upset customers who read the live chat as the words flash on the screen have the time to reflect on what the live chat agents are saying. On the contrary, a word said incorrectly during a voice call, or perhaps the tone of the customer rep that comes the wrong way can lead to unexpected consequences. Live chat agents can manage the situation more calmly thanks to the availability of live chat software that makes their work a lot easier. Hence, outsourcing live chat agents is a viable solution to this problem.

Benefits of Outsourcing Live Chat Agents

Outsourcing live chat agents has many cost-effective benefits over managing and running your own team of online customer service representatives.

Benefit #1: Reasonable Rates

The rates of remote workers are more flexible, negotiable, and reasonable compared to full-time employees. Full-time employees in certain industries, such as live chat operators, do expect a certain rate. Aside from the basic salary, they also have to be paid overtime pay and performance bonuses. What’s more, they also ask for benefits like medical insurance or paid vacation. 

On the other hand, outsourcing live chat agents will spare your company these expenses. You can choose to pay these remote workers by the hour or by the project. They also get paid for the work that they do. Leave time of any kind is not compensated for (unless you choose to offer this benefit).

Benefit #2: Easier Payment Terms

Payment terms for remote live chat agents can be adjusted according to your need. That’s the beauty in outsourcing live chat agents. Managed outsourcing companies that deploy them can scale up the number of remote workers or reduce them, depending on your current business objectives. This approach helps ensure that you do pay for the worker you hire and who you need at that point in time. Unlike in an employer-employee relationship, you don’t risk paying for staff who are not being maximized.

Benefit #3: Less Overheads

Outsourcing live chat agents saves you from spending on equipment and infrastructure costs. Hiring an in-house live chat team means you also have to buy their desks, cubicles, laptops, headsets, microphones, and other required devices. It also means allocating a budget for overhead expenses. These include the lease of the room where you have to put all these agents. It means paying bills for water, power, and internet connection, among others. 

You don’t have to do this if you outsource live chat support. All these live chat agents will be working at home and using their own smart devices and internet connection. The only thing you might need to spend on is the chat software installed on their computers.

Benefit #4: Training Costs no more

Outsourcing live chat agents saves you training costs. Again a full-time team of live agents means investing in their regular training and talent development. Your agents have to be on top of their game to outsmart the competition. This is where regular training comes in, to sharpen their skills. Training, though, does cost money in the form of trainers, learning modules, e-books, and other resources.

Recruitment Genius

HOPLA is a genius in finding dedicated live chat agents fit for every company culture. We do not just screen and recruit live chat agents for our clients. We also monitor their performance and provide the guidance they need to upgrade their live chat skills. And because their skills are continually being upgraded, they keep raising the user experience of their customers. All these translate to more business for you.

You can save significant money while keeping your customer happy when you outsource live chat agents. If you want to go into this direction, HOPLA can help you. Call us now.

Blog source: https://hopla.online/blog/save-company-money-by-outsourcing-live-chat-agents/

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Top 3 Tips on How to Hire Remote Employees

Similar to hiring in-house employees, hiring remote workers are almost the same. Before you entrust any remote employees, you need to assess whether they are reliable and able to deliver expected results. You have to be rigorous in gauging the capabilities of your employees-to-be by asking the right questions and putting them on a test. In order to make the most out of your hiring, here are three tips on how to hire remote employees.

Tip #1: Stop Wasting Your Time on Big Job Search Sites

With the rapid rise of the remote working culture, there are tons of job listing sites specifically built for remote work seekers. Nowadays, individuals who choose to work remotely are signing up on sites which are partnering with remote companies imposing a work-from-home policy. These sites are where you need to be.

In contrast to big job search sites, job portals made for remote work can find the best candidates to work for the specific role you need to fill. They provide a detailed skill set for employers so they can sift through options for a much more affordable price. You can also take a look at big agencies that hire highly-skilled workers which they monitor to make sure they give top quality output.

Tip #2: Assess One’s Capabilities Thoroughly

Hiring remote employees is no different than hiring a nine-to-five office worker. As an employer, it is your responsibility to cross-examine whether the employee you are about to hire fits the job role. You need to be able to predict whether an individual is reliable and is capable of doing the job with little supervision to make the dynamics effective and efficient.

Asking the right questions

First, you have to ask them the right questions. This will let you gauge if the employee has the ability to accomplish a certain task. You can start by asking a few personal questions to build rapport. Doing so will help decrease the tension and make the interviewee feel comfortable. Ask the individual why he or she is choosing to work remotely or maybe ask the person to tell a few things about him or her.

Once you are done with the basic questions, you can move forward to assess the interviewees’ work ethics. Here are some of the questions you can pick up for your next interview.

• What is the biggest challenge you need to face each day?
• Would you consider yourself a team player?
• What is your biggest pet peeve?
• What do you in your free time?
• Why did you choose to be a remote employee?
• What would you change in the remote working culture?

These questions will help you know how you can work with this certain individual. You will know if his or her values match your company values. Also, you will get an insight on how to further improve your work culture from a fresh perspective.

Tip #3: Don’t Forget to Point Out Company Perks

As an employer, part of your responsibility is capturing your interviewees’ interests and making them feel valued. They need to feel that working for your company is more than just a money-making machine. Providing them with perks and benefits can get you a long way in lowering your attrition rates.

Some remote companies are choosing to reward their employees with gift cards and freebies. Some even go big by providing travel perks and sending them to business trips. This sometimes tends to be a dual purpose because, during trips, they also send chosen employees to go to training.

Now That You Know the Basics on How to Hire Remote Employees…

You are ready to take the next step which is to actually hire your first team. Hiring remote employees is not as challenging as you think. Agencies like HOPLA provide companies the assurance that their remote workers are monitored and trained to provide outstanding output for clients. Give us a call today and let us talk about how we can help your business grow.

Blog source: https://hopla.online/blog/top-3-tips-on-how-to-hire-remote-employees/

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What are the strategies a company should follow to earn success?

The blog will help you to know about the crucial strategies for business. It is essential to prepare effective strategies that will save both time and money. 

When you have a startup business, it is essential to create a reputation in the market. A good reputation will earn success for your organization. In the era of digital marketing one needs to be wise. If you follow proper strategy, it will be helpful for you to expand your business. 

However, while thinking about the strategy, you need to consider the budget of the company. As you need to prepare plans that help you in cost-cutting, it is very important to earn a profit. Here are three strategies that will help you to expand your business to work out those you need to hire experts.

Searching for the right talent 

In order to stand out in the crowd, you need loads of new ideas. As an entrepreneur, you need a bunch of creative brains, because, the more you innovate, the more you will earn success. The unique strategies are important to transform the people into potential consumers, and the millennial buyers are smart. Therefore, you need to communicate with your consumers to know about their demand. In order to know that you need an expert and you can get help from the Best Creative Talent Agency.

Appropriate customer service 

In order to grow in business, you need to maintain liaison between client and company and also with the consumers. The idea of hiring an expert who is talented comes in the picture when you need to establish trust in the market. The interaction plays a key role to grow your business as this will help to exchange information. 

The customer service will help you to know the present trend in the market. The customer service will also empower you to learn the feedback of the consumers. If you are new in business, you can hire the customer service as it is a little cheaper and help you to cut the cost of the business.

Providing space for work 

To grow your business, you need some talented individuals, and it is not necessary that you hire an employee who lives in your city. You would be able to employ an individual from a different city or even a different country; it will help you to work with individuals all around the world. Apart from that, if you opt for employing people who work from home, often it’s found that they are giving better quality, and this will eventually help your business grow. 

If you are trying to earn success in your business, they should follow the above strategies. It is now coming to the hiring employees; you need to prepare another plan to cut the cost of the expenditure.

You always do not need all the strategies at a time; in that case, you can hire experts from reputed agencies. It is essential to plan a budget before opting for hiring employees. Apart from that, hiring people from a reputed agency will save you valuable time. Before you select an agency, make sure that you choose a reputed one.

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